It seems Ben and Jerry’s may be next in the firing line after they made waves with a provocative 4th of July tweet claiming the US is on stolen Indigenous land. Could we witness a downturn similar to Bud Light?
Or is their irresistibly good ice cream strong enough to keep their ship afloat?
Edit: Side note - in the absence of B&J, what ice cream are you turning to? I’m in AUS. So B&J was a game changer. Not anything else like it that I’m aware of.
yea, brands are just lining up to get this kind of publicity
I mean nobody cares about Twitter bubble outrage IRL though. Bud Light is found everywhere at restaurants near me.
Seems the lgbtq+ are pretty outraged too. https://apnews.com/article/35db706836ca38d5fe194c93a3f641ff
Genuinely feel sorry for them being trotted out in an attempt to be used for profit. Then just abandoned when shit got Real.