Historical tangent: Electronic Arts was originally supposed to be named “Electronic Artists” (as a play on United Artists, the film company). The whole reason the company was founded was because Atari and Activision made game designers anonymous cogs in the machine. EA was like “we’ll actually pay solid compensations and we’ll actually put your name on the cover, how’s that sound?” But, of course, the founders noticed that they weren’t the artists in question, the game designers were, so they changed it.