Today we’re announcing an important pricing update. Starting July 1, 2026, the price of a new Lifetime Plex Pass will increase to $749.99 USD.
When Plex first started, we were movie and TV fans who wanted to make something great for people like us. We chose to offer a Lifetime subscription early on because we knew many of our customers would rather pay a higher one-time fee for software that they can depend on every day.
We’ve considered eliminating the Lifetime Plex Pass in the past, given that recurring subscriptions help us sustain long-term development, but we know it’s still a valuable option for many in our community. So instead of retiring it, we’re keeping it available at a price that reflects the real, ongoing value of the software we’re committed to building and maintaining for years to come.


This is apeshit stupid. I don’t expose my media to the Internet, so I’m not affected but I know what’s coming: no free users allowed at all.
Glad to see Jellyfin is more than up to the task. I only hang around on Plex for lazy reasons, but I can tell that soon enough I’m gonna have to jump ship.