Corporations support whichever way the wind is blowing. They don’t care about ethics, they care about money.

For a long time in the western world, diversity was considered good PR, so that’s what they did. It builds up as corporations compete with each other to be the most diverse, the most as you might call it ‘woke’.

Now since the wind in the US is blowing the other way, some western corporations are following suit, some will follow the EU’s lead and keep diversity but at a lower level.